UK Manufacturer & Supplier of Balustrades, Balconies & Canopies (Ecommerce and B2B lead gen client)
Budget: £20-40K per month (4th quarter)
Goal: reduce CPA
Main metric change: ROAS
Since taking over management, the cost per conversion has reduced by an average of just below £50 per conversion, despite the account having over 65% moving into their “off-peak” season as a business.
North-West Based Skip Hire & Aggregates Company (B2B & B2C-lead gen & ecommerce client)
Budget: £5K
Goal: £20 CPA
Main metric change: Conversions increased by 171% during peak trading while maintaining the same cost per conversion.
Welsh Based Luxury Toiletries and Gifts Company (B2B & B2C-ecommerce client)
Budget: £400 per month
Goal: scale volume of sales & conversion value
Main metric change: ROAS has increased by 573% during their peak trading period-Q4.
UK Based Supplier of Quilting & Patchwork Products (B2C Ecommerce client)
Budget: £2K per month
Goal: scale volume of purchases & purchase value
Main metric change: Since taking over management, the number of purchases and purchase value (including AOV) has increased by 29%, despite Q1 being out of peak trading season. They continue to scale their sale numbers.
US Based Physical Therapy & Performance Facility (B2C Lead gen client)
Budget: $15K per month
Goal: below $100 CPL
Main metric change: Since taking over management, the number of leads has increased by 175% and cost per lead has reduced while maintaining the same budget month on month.